Product packaging – from the way it’s delivered to the way it makes each customer feel when they open it – can be just as important as the product itself. But in a competitive marketplace it can take a lot to stand out from the crowd – yet some companies manage to get this type of marketing just right!

Take a look through our top ten favourites…

Coca-Cola 

Masters of marketing, Coke released holiday themed bottles that resembled Christmas baubles.

Coke
 

Panasonic 

Panasonic created a cute and fun way of packaging their earphones.

Panasonic Earphones

 

Help Remedies 

Help Remedies incorporated a simple design and some great copy to communicate with their customers.

Help Remedies
 

Blood Energy Drink

This company designed some product packaging that’s not for the weak at heart but certainly gets attention!

Blood Energy Drink
 

Reebok 

Reebok found a unique and fun way to package their range of climbing shoes.

Reebok Climbing Shoes
 

RPM 

Another energy drink company, RPM is inspired by racing cars.

RPM energy drinks
 

Anti-theft Lunch Bags 

Perfect for the shared office fridge!

anti-theft lunch bags
 

Tea Hangers 

The hangers are cute and so are the tea-shirts!

Tea Hangers
 

Juice Packaging 

Creative sliced fruit poppers will definitely quench any thirst!

Juice Packaging
 

Coconut Water 

As coconut water increases in popularity it’s nice to see innovative packaging ideas making a splash!

Coconut Water
 

If you would like to discuss innovative packaging ideas for your products, speak to the team at Kwik Kopy and let us bring your ideas to life.

Images source:

http://www.boredpanda.com/creative-packaging-designs/
http://www.toxel.com/inspiration/2010/12/27/unique-and-creative-packaging/
http://www.toxel.com/inspiration/2009/04/04/20-unusual-and-creative-packaging-designs/