Creating a professional letterhead is a great way to further your corporate branding, particularly if you are a small business on a tight budget and you’re looking to gain credibility within your market.
Letterhead will help to give the impression of stability, which can be particularly important when you’re just starting out.
Remember, it’s important to make the right choices to avoid a letterhead disaster.
How to Create Professional Letterhead
Leave Space in your Professional Letterhead Design
When you’re new to design it can be tempting to fill every available bit of space, but great design is all about knowing when enough is enough. White space in your design adds impact, so don’t be afraid to leave parts of your design completely blank.
Adding colour to your letterhead design is a great idea. Colour adds visual appeal and will help bring the focus to your branding. Use only one or two colours if you can, otherwise you risk overpowering the entire letter.
Font Choice for your letterhead
It’s very important that your letterhead font matches the font in your logo, website design and emails to maintain consistency across your brand. Ideally every one of your branding materials should look like part of the same family.
Keep it Simple
When it comes to letterhead the rule is – the simpler the better. The main message needs to be in the letter itself, so try not to overshadow the contents of your letter with flashy letterhead design.
There is nothing more damaging to your credibility than a typo in your business name, or the wrong phone number on your official paperwork. Proofread everything, proofread it again – and then ask someone else to proofread it too! You can’t be too careful.
Match your letterhead with some co-ordinating envelopes to tie your look together and re-enforce your professional image.
If you’re ready to make a statement with your business stationery, speak to the team at your local Kwik Kopy today.