Before you send your job to print, make sure that you and a colleague have checked your final artwork file against all the bullet points below:
- Spelling and grammar (Watch out for words the spell check won’t catch, such as it’s/its, their/there, your/you’re, were/where, then/than, and to/too).
- Consistent and correct spelling of specialised words (Such as product or brand names, and terminology).
- Duplication (Check for two identical words or numbers that are next to each other).
- Punctuation (Is it correct and consistent throughout).
- Contact details (Check that contact names, telephone, and fax numbers are correct. Also check email and web addresses).
- Logo (Check it’s the correct version, size and positioning).
- General layout and colour/imagery (If it’s a product shot, make sure it’s the correct model and most up-to-date shot. Check any final retouching meets with your approval).
- Product codes and reference numbers
- Overall consistency with other materials
- Pagination (Is the document’s size, page numbering and ordering correct).
- Small print (Have you added this where relevant and checked the content to ensure legal compliance).
- ‘One Up’ (Files should supplied with the printable image being one up per page)
- 3mm Bleed and crop marks (Files with bleed should be supplied with 3mm bleed and crop marks)
- High resolution PDFs (files should be supplied as a high resolution PDFs)
- Has someone else read the proof and completed the checklist?