Using QR Codes

QR codes create a link between your online and offline marketing materials, allowing you to generate an immediate response from busy mobile customers from the minute you catch their attention.

QR codes are most commonly seen on business cards and magazine advertisements. However, businesses are becoming increasingly innovative with their use of QR codes in order to grab consumer attention and maximise business reach.

This whitepaper will illustrate the technology behind QR codes, and how leading brands are using them to achieve great results.