It’s an age old truth that a good business card is your most valuable networking tool. The quality and unique design of your business cards should stand out from your competitors, as well as reflect the value and integrity of your business. However, business card printing is not what it was ten years ago. Kwik Kopy can help your business stand out with innovative business cards of different shapes, sizes and textures.
A great business card says it all. Depending on your particular niche, you can convey much more information about yourself or your business with a customised, unique business card design. Die-cut shapes are one of the best ways to achieve a unique look. If you’re in the fashion industry for example, you might consider a business card shaped like a clothing tag with a hole in the top. A dentist’s business card might have a bite shape cut into it, or a veterinarian might have animal shaped business cards. The possibilities only end where you say so!
The colour and texture of your business card will also play a big role in conveying your corporate identity. If your business logo uses a conventional colour palette, you can still have stand-out effects by using embossing. Embossing really brings a third dimension to business cards by creating a relief on the surface of the card. You can use embossing to raise up your logo or simply for decorative effect. By adding texture and tactile elements to your otherwise boring business card, you can really leave an imprint at your next networking affair.
Spot varnish effects are another elegant way to draw attention to a specific part of your business card. Adding spot varnish can create the illusion of added depth, or accentuate a visual contrast, by giving some parts of your card a glossy finish against a matt background. The technique is effective for emphasising your logo, or perhaps emphasising a specific word or part of a graphic, without changing the style or colour. It’s subtlety means you can keep your business card simple, yet very powerful.
These ideas are only a few of the fantastic finishing services offered by Kwik Kopy which can really bring class and uniqueness to your old business cards. You should always remember however, the most important attributes of your business card are the quality of your stock paper, and the quality of the print job itself. Kwik Kopy’s expert design and printing services can give you the help and guidance you need to make your business card design unique.
For more handy design and printing tips, head to your nearest Kwik Kopy Centre.